William Hill remains one of the most trusted names in UK betting, with particular strength in horse racing and a polished app experience.
18+ New customers only. New customers · T&Cs apply. Min deposit applies. Min odds, bet and payment method exclusions may apply. T&Cs, time limits & exclusions apply.
"William Hill remains one of the most trusted names in UK betting, with particular strength in horse racing and a polished app experience."
After extensive testing of the platform throughout 2025 and into 2026, William Hill earns an overall score of 9.2/10 in our UK betting sites rankings. Below is our full category-by-category breakdown.
| Founded | 1934 |
| Owner | 888 Holdings PLC |
| UKGC Licence | 38768 |
| Min Deposit | £5 |
| Min Bet | £0.01 |
| Payout Speed | 1–4 hours |
| iOS App | ✓ Available |
| Android App | ✓ Available |
| Live Streaming | 50,000+ events/yr |
| Cash Out | Full & Partial |
| Bet Builder | ✓ Available |
| Live Betting | Extensive |
William Hill's odds are competitive on horse racing and often top the market on ITV Races. Football odds sit in the mid-pack with regular price boosts. Overround typically 104–108% on major events.
William Hill also runs regular price boost promotions across football, horse racing, and tennis — worth checking daily for enhanced odds.
William Hill provides deep coverage across 30+ sports, with horse racing the clear standout. ITV Racing partnership means enhanced odds and streaming on featured races. Football markets extend to 150+ per Premier League match.
Beyond the headline sports, William Hill offers coverage across tennis, horse racing, golf, cricket, NFL, NBA, and more. Bet Builder and same-game multi features are available across all major sports.
The William Hill app (iOS and Android) is stable and intuitive, with a clean card-based design. Bet slip updates quickly and cash out is available on most markets. Live streaming works smoothly across devices.
The desktop site mirrors the app experience and mobile sign-up typically takes under 3 minutes with straightforward KYC verification.
William Hill supports all major payment methods including cards, PayPal, Skrill, and bank transfer. Debit card withdrawals typically process within 1–3 business days, e-wallet payouts within 24 hours.
| Method | Deposit | Withdrawal | Speed |
|---|---|---|---|
| Visa/Mastercard | £5+ | £5+ | 1–4 hours |
| PayPal | £5+ | £5+ | Instant |
| Skrill | £10+ | £10+ | Instant |
| Paysafecard | £5+ | N/A | Instant |
| Bank Transfer | £10+ | £10+ | 2–5 days |
24/7 live chat with response times typically under 5 minutes. Email and phone support also available. Help centre is well-organised with search functionality.
William Hill holds UK Gambling Commission licence No. 38768 and is one of the longest-established bookmakers in the country. Customer funds are held in a segregated account, ensuring they remain protected even in the unlikely event of insolvency. The platform includes comprehensive responsible gambling tools including deposit limits, loss limits, self-exclusion, and reality checks.